Food & Beverage Production Decision Makers
Market/s: North America, Europe
Commissioned by: Customer Collaboration Platform
Date: 2022
Challenge
On behalf of a global water technology business, we helped a customer collaboration platform speak with managers and technical decision-makers in the food and beverage production industry with responsibility or influence over the utility processes within their production facilities.
Solution
To enable this, Polar Insight reached out to over 25,000 professionals across North America and Europe. They were screened and selected based on their seniority level, industry, and responsibilities they have within their workplace until we were able to filter out experts that fit the client's criteria.
Outcome
Through these series of interviews, the client was able to better understand how those in the food & beverage industry are currently responding to sustainability goals and challenges when managing the water utilities within their production sites, and deduce potential improvements to these processes.
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