Mechanical Engineers & OEMs
Market/s: Europe
Commissioned by: Customer Collaboration Platform
Date: 2022
Challenge
One of the world’s leading water technology companies was looking to speak with mechanical engineers and original equipment manufacturers to understand their specialised usage and understanding of e-pumps.
Solution
Polar Insight reached out to over 6000 experts to identify information such as the type of organisations they work for, the brands of pumps they purchased before and why, as well as the specific types of products they need on a day-to-day basis.
Outcome
In just 15 days, we connected our client with 6 mechanical engineers across Europe that were representative of the customer persona in question. This allowed the client to understand the types of pumps these experts use, have considered in the past, or may need in the future and develop a customer centred quoting solution.
View More Case Studies
